Conversion Copy & Design Strategy
Get scientifically persuasive copy that generates ROI and the proven design you need to make it *POP*
I write & I test things.
It’s what i Do.
Process-driven, research-based copy that is designed to increase conversions without being spammy.
Get your message into the right (wire)frame of mind and in front of your audience in the most strategic way.
Is it worth it? Let me work it. The strategy into in your message that is. Because testing is essential.
Your landing pages have to sell it. Let’s make it rain.
Your audience, your tribe. Speak to them and use this channel wisely to grow your business.
Your website—your digital business card. Let’s make it great.
Why Holland Creative?
The right conversion copy paired with the right offer can help you create exponential revenue.
It’s almost a license to print money.
Let me ask you something.
How well are your landing pages & sales funnels converting today?
Because great copy, dialed-in and backed by a proven research process? That’s the real deal good stuff.
How does it work?
Daniel Lamb, founder of Holland Creative here. Let me tell you.
I get really, really nerdy about it.
From research to planning to design to execution to measurement.
So if you’re an entrepreneur, course creator or an online business in growth mode—and you need sales copy, landing pages, launch funnels, website copy or emails that convert, we need to talk!
TLDR; Daniel's Nerdy Words About Being a Word Nerd: A Short Autobiography
I’ve always been a writer, a creative and a lifelong learner.
After all, I’m a “Words Guy.”
But there was a time when I used to hold the false belief that I wasn’t a “math person.”
I even got a C in high school geometry.
Then something changed…
When I worked as a restaurant manager & bartender – I started thinking using math.
Daily sales numbers, average order values and percentages as a way to lead my team through every day and improve our sales performance.
It was like I finally cracked the code – knew the secret.
At the same time, I was working my way through college studying rhetoric and composition—persuasion, argumentation, and theory.
I was getting a primer about the power and psychology of words to change minds, behaviors and the world around us.
Fast forward to my days working as an agency copywriter—being a words person with a math-minded approach to writing—that’s essential in conversion rate optimization.
And while I’m still wholeheartedly creative, I don’t let it get in the way of asking the hard questions, doing the research and putting in the time to understand crucial the analytics & survey data needed to develop copy that really sells. No foolin’.
Some of the professionals and businesses that have used my work include 360i, Discover, Enterprise Car Rental, Red Roof Inn, Carhartt, Havertys, Terminix, TruGreen, Response Mine Interactive and Cardinal Digital Marketing.
Have a project in mind?
What They’re Saying
Testimonials & Recommendations
I had the pleasure of working with Daniel for 3 years at Response Mine Interactive. Daniel was always an integral part of all projects. He is a great copywriter and executes all projects on time and eloquently with his strong attention to detail. Daniel was able to glean results for all content marketing projects and creative projects by constantly testing and evaluating CRO recommendations to ensure that all campaigns were constantly evaluated and optimized resulting in great performance for all client projects.
Daniel is extremely detailed in his research and writing. He’s very self-sufficient and excels at meeting deadlines and asks great questions.
I like Daniel’s style and thoroughness. His attention to detail has been extremely helpful to us so that we can focus on our business – not on marketing tasks that we are not experts in. Also, he is humble and open to discussion when we want to see changes, and he is happy to work with us.
Learn more about some of the results we’ve helped our clients get using conversion rate optimizing copy and design!